[ad_1] B2B lead generation marketers: Have you tried Google Discovery ads yet? According to Google, Discovery ads: “…help you reach up to 2.9 bill...
Google Lets You Disable Targeted Ads & Keep Personalized Searches
[ad_1] Google’s new My Ad Center lets users disable targeted advertising without giving up helpful features like personalized search results. Previo...
Google Ads Rolls Out 3 New Reporting Columns
[ad_1] Google Ads is rolling out three new columns to reports that make it easier to understand how conversions impact campaign performance. The three...
Creating Hyper-Local PPC Landing Pages At Scale (No Coding Required)
[ad_1] In a market where costs per click (CPCs) are increasing up to 16% year-over-year, you need to focus on levers you can control to improve accoun...
8 Types Of Remarketing To Consider
[ad_1] Remarketing has become ubiquitous across the web, as users frequently gripe about endless ads chasing them around the web after viewing a produ...
Tips For Optimizing Google Ads Campaigns
[ad_1] If you haven’t noticed, organic SEO listings have taken a back seat on the first page of Google. While Google is constantly testing the SERP ...
5 PPC Advertising Lessons From A B2B Growth Marketer
[ad_1] As a primarily organic marketer, working for an ad tech brand has been one of the most amazing phases of my career. When I joined Optmyzr a lit...
What Is Ad Rank & 3 Ways To Improve It Without Spending More
[ad_1] The basic definition of ad rank has not changed over the years. Ad rank is the value that determines your ad position on Google Search, relativ...
Why Your Agency’s Growth Is Limited & How To Fix It
[ad_1] If you’re looking for sustainable growth opportunities and meet the following criteria, you’re in the right place. Your agency has not reac...