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[ad_1] Microsoft Advertising and Roku Advertising are joining forces in an industry-first collaboration to enhance the ad buying experience and optimi...
Google Announces Ads Transparency Center And Safety Report
[ad_1] In an effort to prove its commitment to safe and transparent advertising for users and businesses, Google announced the launch of the Ads Trans...
Changes To Government Docs & Services
[ad_1] Google is postponing the enforcement date of new advertising policies to May 24, allowing extra time to make needed adjustments. Google’s...
6 PPC Strategies To Focus On Now
[ad_1] PPC has many components, constantly evolving with new technologies, feature enhancements, and tactical tips. Today, our recommendations focus o...
Google Ads Launches Performance Max For Travel Goals
[ad_1] Google has announced it’s rolling out Performance Max for travel goals to advertisers worldwide. According to Google’s data, this new optio...
Microsoft Advertising Launches Audience Segments For Valentine’s Day
[ad_1] Microsoft Advertising has made several updates to its platform to help marketers scale their campaigns and reach more customers. Market Expansi...
10 Biggest & Best PPC Features Of The Year
[ad_1] Can you believe the end of the year is already upon us? With so many changes to the advertising ecosystem, it’s easy for time to fly by. The ...
Microsoft Makes 3 Predictions For PPC Trends In The New Year
[ad_1] Microsoft makes three predictions for product categories that will increase ad clicks in the new year and advises how to optimize campaigns acc...
How To Use Google Ads Keyword Forecast Tool For Predictive Keyword Research
[ad_1] The Google Ads Keyword Planner is a useful tool; there’s no doubt about that. Whether you’re starting your first Google Ads campaign or you...
Google Ads Performance Max New Features & Best Practices
[ad_1] Google is rolling out new features for Performance Max campaigns and sharing best practices to help marketers promote holiday sales more effici...