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[ad_1] Every year, it seems like this year will be the biggest year of change for PPC management, especially for B2B businesses. But this year, this c...
4 Strategies To Save Time With No-Cost Tools
[ad_1] This post was sponsored by Redesign.co. The opinions expressed in this article are the sponsor’s own. Tired of overspending on PPC tools that...
Google Bans Impersonation In Ads
[ad_1] Google bans impersonation and false affiliation in ads, enforcing policy changes in March. Google bans impersonation and false affiliation in a...
Google Shifts Hotel Ads To AI-Powered Bidding Strategies
[ad_1] Google to phase out cookie-based Hotel Ad strategies, introduces AI-driven tROAS and expands Performance Max for travel. Google is retiring its...
7 Google Ads Shortcuts For Better Results With Less Effort
[ad_1] PPC management can suck up some major time if you’re focusing on elements that don’t matter, unnecessarily bloating your account, or skippi...
Unlock Global Reach With Microsoft Video Advertising And Netflix
[ad_1] Microsoft Advertising aims to lead the transformation of video marketing through partnerships with Netflix and top streaming platforms. In 2023...
Microsoft Advertising Offers Full-Funnel Solutions To Reach Fans
[ad_1] In the competitive world of advertising, connecting with enthusiastic audiences during sporting events presents a unique and lucrative opportun...
SEO Vs PPC: Pros, Cons & Differences
[ad_1] Which is better for business: SEO or PPC? Which one should you put your resources into? Truth be told, the answer isn’t one or the other. You...
Everything You Need To Know
[ad_1] Performance Max has taken Google’s center stage in the last few years. Originally launched in 2021, this PPC campaign type has been met with ...
AdsLiaison Answers 5 Top Questions
[ad_1] In a post on X, Google AdsLiaisons answered the top questions about automatically created assets (ACA). Now that automatically-created assets (...