seolounge
[ad_1] New custom bidding options in Google Display & Video 360 will allow advertisers to utilize data from Google Analytics 4 (GA4) properties an...
How We Got Here & Where We Go Next
[ad_1] Although the Metaverse’s infrastructure is still being set up, companies and brands are jumping on the opportunity to join this new world. So...
When Is Paying For Engagement Worth It?
[ad_1] Before Facebook Ads introduced its ad platform, brands had to rely on growing their social following organically. In 2022, Facebook (and its si...
10 Ethical Grey Areas & Illegal SEM Practices (And How to Solve Them)
[ad_1] Let’s talk about everyone’s favorite subject in digital marketing: oversight and ethics. Specifically, how the lack of one brought the othe...
A Complete Guide for Marketers
[ad_1] Regardless of whether you’re an established Amazon seller or just getting started, staying up-to-date on the latest changes with Amazon Ads i...
How Do Facebook Ads Actually Work? Here’s What You Need to Know
[ad_1] Let’s just get to the elephant in the room. Facebook ads are struggling. Facebook is fighting a lawsuit against their reach metrics. And Face...
Who is Using Them and Why?
[ad_1] Who is Using Ad Blockers? Why Are Users Blocking Ads? Ad Blocking Trends It’s estimated that roughly 27% of internet users are leveraging ad ...